By finding out about the various König Ludwig Schloßbrauerei Kaltenberg beers, trying them, if you haven't already, and while you're enjoying them, come up with a brilliant idea. What you think a good spot would be!

The spots should be between ten and sixty seconds long. As film students, you recognize a good commercial when you see one. So get down on it, develop an idea and make a spot with your crew of friends and fellow students and send it to the festival.

A lot of money, beer, fame and publicity! Originality and communication skills are the criterion necessary to make the shortlist of spots that will be presented on the website of the König Ludwig Trophy. The grand winner will receive € 10.000. The makers of the top three spots will be invited to the Munich International Film School Festival.

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